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Monday, June 08, 2009

A Spoonful of Sugar

The appointment of Sir Alan (soon to be Lord) Sugar as the government's "business champion" has received much media attention.

Sugar plans to lead a roadshow of bankers around the country, in an effort to get them lending to small and medium-sized enterprises.

All very well, but given that the government which actually owns some of the banks has not managed to persuade them to increase lending, why should a road show (televised perhaps?) make any difference?

This is more of a publicity stunt by our ever more desperate Prime Minister, rather than a serious business initiative.

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